It's Not About Doing More. It's About Doing The Right Things
Overwhelm isn't proof that you're ambitious. It's usually a signal that something is misaligned.
Most founders and leaders believe the next growth leap is hidden in doing more: more offerings, another market, more teammates, and/or a new playbook. But more isn't always better. More can mean diluted energy, scattered direction, and burnout lurking in the shadows.
Instead, consider ruthless editing.
Strength and clarity are found in what you choose to subtract, not just what you build or add.
The most successful people I support obsess over alignment, not accumulation.
If you want to enjoy more calm as you build and execute your strategy, then this is worth your consideration.
Remember: complexity creates confusion (for you, your team, and your clients). Clarity wins, every time.
The next time you have the instinct for more, first ask yourself:
What if I didn't need another offer, strategy, or channel? What if I needed to edit?
Intentional editing telegraphs confidence and signals to your audience and team that you believe clarity outperforms volume.
Challenge new ideas with the question:
Does this move me closer to my best work, or further into overwhelm?
Your role is to guide your clients and/or team out of the fog, not deeper into it. You can't do that if you're in the fog, too.
Overwhelm isn't solved by doing more; it's resolved by doing the right things on purpose.